Stylight attended the E-commerce NetComm Forum in Milan; a two-day lab focusing on Italy’s digital landscape. Giving Stylight not just the perfect opportunity to reflect and review the market evolution, but also the chance to evaluate and analyse the main drivers and trends for the upcoming year.
From a student project, to Europe’s leading fashion aggregator, and now the newest asset in ProSiebenSat.1 Media SE’s e-commerce portfolio, Stylight begins a new chapter under the 7commerce umbrella.
In Spain the online fashion landscape is growing and fast! So how will fashion eCommerce shape the future? After taking part in Ecommfashion 2016; Stylight unveils 5 mayor insights straight from the Spanish market, from m-commerce to content.
São Paulo Fashion Week is breaking industry rules by ditching traditional collection tittles ‘Fall/Winter’ & ‘Summer/Spring’ to create a ‘No-Season SPFW’ as of 2017. How will this affect Brazilian sales? Could it generate a major change on local and international sales? Get more insights on the Brazilian fashion landscape!
Thanks to our friend social media, a new wave of festival goers have made even the most average festival grow in popularity. And fashion & lifestyle brands are quick to jump on the trend. Grab your denim shorts and read our thoughts about festival marketing potential!
Video marketing campaigns have established themselves as the must-have for companies to remain in the game. Our Content Marketing Manager, Pauline Reuter, reveals the 5 things to keep in mind before running your first online video campaign!
Snapchat: genuine, unique and with a huge dose of realness. The youngest member of the Social Media family has become the must-have tool for fashion marketers, but how do you master it? Discover the best marketing practices and top tips!
Feminism has become a hot topic within the fashion industry, being successfully used as the latest marketing strategy. But why has it become so trendy? Could feminism be the new way to sell? Let’s kick-start the debate…
Three global offices set across New York, London and Munich. Over 20 different nationalities, varied cultural backgrounds and all with just one goal – Make Style Happen! Discover 3 top communication tips when it comes to virtual global teams and how our Stylighters deal with the challenges in making this company an international success!
Arne Jacobsen, Acne Studios, Mardou & Dean, COS, Hay…In this highly globalised day and age, any fashion lover or interior design aficionado worth their credentials know too well that these names are all a part of the latest fashion and design fad coming in from the cold countries of Scandinavian. What’s the secret behind the huge success of Scandi Chic? Get Stylight’s insights here…